Last updated: July 2026
What cookies are
Cookies are small text files that websites save on the visitor's device to make the site work, remember preferences or collect statistical information.
Alongside cookies there are other technologies that store information on your device, such as the browser's local storage (localStorage). This page lists both: what matters is not the technology used, but the fact that something is written to your device.
What this site uses
Necessary — they make the site work and remember the choice you express in the banner. They are set by the site itself, require no consent and do not track your browsing.
Statistics — Google Analytics 4, enabled only if you allow it. It tells us how many people visit the site, which pages they come from and which content they read.
One clarification, since the opposite is often claimed: the data collected by Google Analytics is not anonymous. A random browser identifier is associated with the tool, which makes it possible to recognise the same device across visits. That is personal data, and it is why your consent is required.
Marketing — the Meta pixel, enabled only if you allow it. It tells us whether people who see our ads on Facebook and Instagram actually visit the site, and which pages they look at.
Unlike statistics, this data does not stay with us: it is transmitted to Meta, which links it to your Facebook or Instagram account if you have one and may use it to show you tailored ads, including on other sites. This is profiling in the full sense of the word, which is why consent to it is separate from consent to statistics: you can accept one and decline the other.
Beyond these there are no other tracking tools: no remarketing from other advertising networks, no social widgets watching you, no resale of your data.
Full list
This is everything the site writes to your device. The durations shown are the actual ones, measured on the live site.
moon-cookie-consent
- Type
- local storage
- Set by
- This site
- Purpose
- Stores the choice made in the banner, so it is not asked again on every page. It contains only the choice, the date and the version number of this notice: no personal identifier.
- Duration
- 180 days, after which consent is requested again
- Consent
- not required
_ga
- Type
- cookie
- Set by
- Google Analytics (set by the site through Google's script)
- Purpose
- Assigns a random identifier to the browser, to tell visitors apart and count returning ones.
- Duration
- up to 400 days
- Consent
- required
_ga_7NRDRM5JKZ
- Type
- cookie
- Set by
- Google Analytics (set by the site through Google's script)
- Purpose
- Keeps the state of the measurement session: when the visit started and how many pages were viewed.
- Duration
- up to 400 days
- Consent
- required
_fbp
- Type
- cookie
- Set by
- Meta (set by the site through the Meta pixel)
- Purpose
- Assigns a random identifier to the browser, which Meta uses to recognise people arriving from our ads on Facebook and Instagram and to show them targeted advertising.
- Duration
- up to 90 days
- Consent
- required
_fbc
- Type
- cookie
- Set by
- Meta (set by the site through the Meta pixel)
- Purpose
- Stores the identifier of the ad you clicked to get here. It is only created if you arrived from an ad; if you came from a search engine or typed the address, it does not exist.
- Duration
- up to 90 days
- Consent
- required
| Name | Type | Set by | Purpose | Duration | Consent |
|---|---|---|---|---|---|
| moon-cookie-consent | local storage | This site | Stores the choice made in the banner, so it is not asked again on every page. It contains only the choice, the date and the version number of this notice: no personal identifier. | 180 days, after which consent is requested again | not required |
| _ga | cookie | Google Analytics (set by the site through Google's script) | Assigns a random identifier to the browser, to tell visitors apart and count returning ones. | up to 400 days | required |
| _ga_7NRDRM5JKZ | cookie | Google Analytics (set by the site through Google's script) | Keeps the state of the measurement session: when the visit started and how many pages were viewed. | up to 400 days | required |
| _fbp | cookie | Meta (set by the site through the Meta pixel) | Assigns a random identifier to the browser, which Meta uses to recognise people arriving from our ads on Facebook and Instagram and to show them targeted advertising. | up to 90 days | required |
| _fbc | cookie | Meta (set by the site through the Meta pixel) | Stores the identifier of the ad you clicked to get here. It is only created if you arrived from an ad; if you came from a search engine or typed the address, it does not exist. | up to 90 days | required |
These cookies are written on this site's domain, but the information they collect is transmitted to Google and to Meta. If you decline the relevant category they are never created: the respective scripts are not loaded at all.
Third parties and transfers outside the European Union
There are two third-party tools on this site: Google Analytics 4, provided by Google Ireland Limited (Ireland), and the Meta pixel, provided by Meta Platforms Ireland Limited (Ireland). In both cases data may be transferred to the United States — to Google LLC and Meta Platforms, Inc. — on the basis of the European Commission adequacy decision of 10 July 2023 concerning the EU-U.S. Data Privacy Framework, to which both companies adhere.
One more thing should be said about the Meta pixel: with respect to Meta we are not simply the customer of a service. In its 2019 Fashion ID judgment, the Court of Justice of the European Union held that whoever installs such a tool on their own site is a joint controller together with the platform, limited to the collection and transmission of the data. What Meta then does with the data it receives is decided by Meta, under its own terms.
The typefaces used by the site are hosted on our own servers: they are not requested from Google Fonts and therefore involve no disclosure of your IP address to third parties. The site embeds no external videos, maps or widgets.
Managing and withdrawing consent
On your first visit you can accept, decline or choose in detail. Declining takes exactly one click, just like accepting, and until you choose nothing is activated. You can change your mind at any time:
If you withdraw consent, collection stops immediately and the cookies already on your device — both Google Analytics' and Meta's — are deleted automatically: you do not need to do anything else. Data collected before withdrawal remains with Google and Meta, and must be requested from them: the Privacy Policy explains how.
Your choice is asked again after 180 days in any case, and whenever we introduce a new tool: consent given in the past cannot cover purposes that did not exist back then.
Alternatively, you can manage or delete cookies from your browser settings. Removing the technical cookies will make the banner reappear on your next visit.
Controller and contacts
Data controller: Monimò S.r.l., Via Barracuda 4 — 30016 Jesolo (VE), Italy. For information write to exponaturaitalia@gmail.com. See also the Privacy Policy.
